The campaign proposes to associate the communication actions with a participative approach in order to better engage citizens in the debate of climate change. It will be done through different steps during the project:

• collecting information on public knowledge
• raising public awareness on the role they can play at the individual level;
• developing and implementing participative actions.

The Campaign represents a opportunity to advocate the role of science centre for climate change issues among a large and word wide audience of institutions and experts.

Objectives

• To communicate clear and effective information to change minds and thoughts.
• To understand that the climate change is big problem and it is necessary to act with consciousness.
• To commit oneself to have a future as civilization. The climate changes are a moral problem and all must be involve all people to give a future to planet and to new generations.